GOAL

CHALLENGE

SOLUTION

Goal

A narrative-driven webpage experience that leads the viewer through the many perceptions of "Beauty."

Overview

TYPE

Website

Web Designer & Developer

ROLE

HTML, CSS, JS, After Effects, Blender

TOOLS

SKILLS

Front-End Development

GOAL

CHALLENGE

SOLUTION

Goal

A narrative-driven webpage experience that leads the viewer through the many perceptions of "Beauty."

Overview

TYPE

Website

Web Designer & Developer

ROLE

HTML, CSS, JS, After Effects, Blender

TOOLS

SKILLS

Front-End Development

GOAL

CHALLENGE

SOLUTION

Goal

A narrative-driven webpage experience that leads the viewer through the many perceptions of "Beauty."

Overview

TYPE

Website

Web Designer & Developer

ROLE

HTML, CSS, JS, After Effects, Blender

TOOLS

SKILLS

Front-End Development

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Design

“What is Beauty?” is a single-page site exploring the different ways beauty as a concept is practiced and perceived, such as different standards across cultures, its scientific basis, and how it’s affected by personal perception.


Based in research about beauty as a fundamental way of viewing the world, the purpose of the site is to inform, educate, and prompt visitors to reflect on where and how they can find beauty in their own lives.

01

Frame-by-Frame Motion

Multimedia assets are adapted into frame-by-frame motion components that allow for optimized loading times and fluidity.

01

Frame-by-Frame Motion

Multimedia assets are adapted into frame-by-frame motion components that allow for optimized loading times and fluidity.

01

Frame-by-Frame Motion

Multimedia assets are adapted into frame-by-frame motion components that allow for optimized loading times and fluidity.

02

Scrolling Interactions

Different perspectives on the beauty of various things and concepts.

02

Scrolling Interactions

Different perspectives on the beauty of various things and concepts.

02

Scrolling Interactions

Different perspectives on the beauty of various things and concepts.

03

Hover and Dropdowns

A combination of interaction methods draw the visitor in and provide varied structure for blocks of information.

03

Hover and Dropdowns

A combination of interaction methods draw the visitor in and provide varied structure for blocks of information.

03

Hover and Dropdowns

A combination of interaction methods draw the visitor in and provide varied structure for blocks of information.

04

Guiding Narrative

The main narrative is differentiated from supporting text via font size, style, and position.

04

Guiding Narrative

The main narrative is differentiated from supporting text via font size, style, and position.

04

Guiding Narrative

The main narrative is differentiated from supporting text via font size, style, and position.

05

Rotating Models

Draggable models encourage active viewer engagement through interaction rather than passive viewing.

05

Rotating Models

Draggable models encourage active viewer engagement through interaction rather than passive viewing.

05

Rotating Models

Draggable models encourage active viewer engagement through interaction rather than passive viewing.

06

Response Field

The site ends with an open ended question, prompting visitors to reflect on how beauty relates to their own life. The responses are collected in a Google Form.

06

Response Field

The site ends with an open ended question, prompting visitors to reflect on how beauty relates to their own life. The responses are collected in a Google Form.

06

Response Field

The site ends with an open ended question, prompting visitors to reflect on how beauty relates to their own life. The responses are collected in a Google Form.